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taxonomy and facet consulting services
Taxonomy and Facet
Consulting Services
Your Edge in a Dynamic Market
A well-implemented taxonomy can increase search effectiveness by up to 30%, directly impacting conversion rates.
They, emphasise that businesses with optimised taxonomy and facet systems experience higher customer satisfaction and retention rates.
They rank taxonomy and facet optimisation as a top priority for digital retailers aiming to stay competitive in a crowded marketplace, underscoring the need for continuous refinement and alignment with evolving customer behaviours.
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Complex Product Catalogs
Managing large and diverse product catalogs can lead to disorganized taxonomies, making it difficult for customers to find what they need.
Evolving Consumer Preferences
As consumer preferences change, maintaining a taxonomy that reflects current trends without overwhelming users can be challenging.
Technical Integration
Implementing changes to taxonomy and facet structures requires careful integration with existing systems, which can be technically demanding.
Data Quality
Poor data quality can hinder the effectiveness of even the best-designed taxonomy and facets, leading to inaccurate search results and a frustrating user experience.
Impact of SKU Build
Enhanced Search Relevance
Improved taxonomy and facet structures ensure that customers find relevant products quickly, increasing the likelihood of conversion.
Increased Conversion Rates
By making it easier for customers to find what they’re looking for, businesses can see significant improvements in conversion rates.
Better User Experience
A well-organized product catalog reduces friction in the customer journey, leading to higher satisfaction and repeat business.
Scalability
A robust taxonomy allows businesses to scale their product offerings without compromising on organization or user experience.
Distributor A
A large distributor with a complex product catalog uses Wissend’s services to streamline their taxonomy, resulting in a 20% reduction in search abandonment rates.
Retailer B
An online retailer specializing in niche products optimizes their facet structure, leading to a 15% increase in average order value as customers discover complementary products more easily.
Distributor C
A B2B distributor facing challenges with product discoverability partners with Wissend to revamp their taxonomy, improving customer satisfaction and driving a 10% increase in repeat orders.
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4690 Eldorado Pkwy Mckinney, TX-75070
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